Newlife Church | Document Layout

Staff Playbook for Newlife Church

Creative Brief

Client: Newlife Church
Project: Staff Playbook Document Design
Objective: Newlife Church requested a 10-page layout design for their internal staff playbook. The goal was to present essential information in a visually engaging way; remaining faithful to existing brand guidelines while finding space to push creative boundaries. The final design needed to feel energised, modern, and aligned with their mission and team culture.

Challenge

The challenge was balancing structure with creativity; staying true to the established brand while avoiding a static, corporate feel. The playbook needed to be both functional and inspiring: clear enough for everyday reference, yet visually dynamic enough to reflect the energy and heart of the Newlife team.

Solution

Design Language: A bold use of bright gradients injected vibrancy and movement throughout the document, giving each spread a sense of momentum and warmth.

Typography: A thoughtful mix of sans serif and serif fonts created visual contrast; pairing clarity with character.

Layout Strategy: Pages were designed with generous whitespace and strong headings, making the playbook easy to scan and visually engaging from start to finish.

Brand Integrity: The colour palette and visual elements stayed within Newlife’s established brand while gently expanding on it, bringing a fresh sense of creativity without losing familiarity.